2. 22Brand Launch: Luxe Events


I am SO excited to share this gorgeous new brand that the super talented girls of Luxe Events and I have been working on these past few months. Jenny and Cara, the creative and oh-so organized powerhouse duo behind Luxe out in San Diego, were the coolest and sweetest clients I could have ask for. Their style is completely on point and their kindness and enthusiasm throughout the project made this transformation one of my favorites to date. These girls are simply the best at what they do and I would totally hire them in a heartbeat. We invite you to check out the final brand development and their beautiful new home on the web along with a peek into our creative process in the snapshots below. I hope you love it as much as we do!

Color Inspiration


art   |   knobs   |   floral   |   The Oliver   |   art   |   No 4   |   Plates

Concept Development

LuxeBrandConcepts LuxeBrandBoard

Brand Collateral



Custom WordPress Website Design + Development


  • Katie Rosebraugh

    This is an awesome brand design! I really love the website too. Lovely work.

  • Emma MacHugh

    Hi! I love this! Did you design the font in the design concepts section? The fourth one down?

    • Thanks so much Emma. I did freehand that concept with the pen tool to get the outlined look and I believe I used a font as a loose guide for letter structure with my own spin.