Brand Launches Archives - Page 5 of 7 - Salted Ink Design Co. : Salted Ink Design Co.

New Brand Launch: Pineapple Studios

January 07, 2014 | Brand Launches, Uncategorized, Website Design

Happy {belated} New Year! I am so excited to finally share the new Pineapple Studios brand and custom WordPress website with you guys today. Jess, the owner, yoga instructor, and pottery lover, behind Pineapple Studios’ unique concept, came to me back in the fall to help create her new brand. This project is special to me because it is a local business here in Wilmington, North Carolina. Most of my clients find me from all over the US and beyond {which is totally amazing to work with people all over} but it was nice to work with Jess locally, discuss her vision over a warm cup of coffee, and see her studio come together from start to finish in person. I had so much fun creating Jess’s brand with a handwritten brush pen and a splash of watercolor and carrying her new look throughout her custom WordPress website.

She is celebrating her grand opening at her studio in downtown Wilmington this weekend. So, to all my local followers and Wrightsville Beach vacationers, be sure to check out the New Pineapple Studios on Front Street and visit her new site WordPress website we developed at www.lovepineapplestudios.com to learn more. Jess – good luck with your grand opening this weekend and I can’t wait to get dirty in a pottery class soon!

New Brand Launch: The Fit Foodie

December 23, 2013 | Brand Launches, Print Design, Uncategorized, Website Design

Pretty pumped to show off the new look I created with Carly from The Fit Foodie. She is a registered dietitian out in San Deigo/La Jolla, CA area who was on a mission to develop a fresh new brand for her business. Carly was going for a clean, modern look with a touch of hand written scrip and kraft to pull it all together. We developed a soft, mostly neutral color palette with pops of mint and blush to add a feminine touch. Carly’s custom WordPress website followed suit with clean white spaces, bold lines and color blocked buttons. Check out a snapshot of the new Fit Foodie Brand below and be sure to visit her new site to see more. Carly – Thanks for trusting me with your new brand! I enjoyed working with you and can’t wait to see where you take your new business from here.

New Website Launch: Bliss Bridal Beauty

December 16, 2013 | Brand Launches, Website Design

I’ve can’t wait to show off this awesomely clean, feminine site I did for Marissa over at Bliss Bridal Beauty. This was the last step in our branding project together (check out my previous blog about Bliss’s brand) and I think the new site ties her lovely brand together perfectly. We will be dressing up the reviews page in the coming weeks with some images of her fans as they come in, but I wanted to go ahead and let you guys take a peak. This is just one of the sites I have going live while we wrap up this year, so check back for more web design by Salted Ink on the blog soon.

New Brand Launch: The Cake Blog

November 13, 2013 | Brand Launches

I loved joining creative forces with Carrie, founder and editor of the widely popular and super tasty The Cake Blog, on this project to help reinvent her already well established brand. With over half a million hits each month, Carrie knew her rebrand was a huge decision so we went back and forth a few times until she knew this was “it.” Carrie was set on a clean, modern, “crate and barrel” type feel, so we stuck to the theory of less is definitely more for her new look. We went with a color palette of predominately black accented by pops of mustard and subtle diagonal striped pattern to set off her fresh new brand.

Carrie may be one of the sweetest and most multitalented clients I have ever had the opportunity to work with. Not only is she a full time successful business owner and mom, she also has a fantastic design eye and is a darn good website designer! She actually took the new look we created and recently redesigned thecakeblog.com which just went live over the weekend! A big thanks to Carrie for allowing me the opportunity to be a part of her rebrand and please listen to your sweet took and go check out the new look on her blog at thecakeblog.com. {watermarked photos below compliments of The Cake Blog}

New Brand Launch: Lattice & Ivy

November 01, 2013 | Brand Launches, Print Design, Website Design

Get ready for some preppy southern charm…today is the official launch day for Lattice and Ivy and I am so excited to finally share this project with you guys. I hopped on board with their team in early summer and am so pumped to have been a part of creating this colorful new brand. Lattice and Ivy is a new company targeted towards the fashionable female entrepreneur and pays top commissions on personalized, stylish, fun products you love. I worked with the Lattice and Ivy creative team to design a clean, modern, colorful logo that embodied their trendy products and overall essence of their brand. The logo element that we created using a subtle combination of the “l” and the ‘i” made for a lovely pattern…so much so that they decided to use it on some of their product line {see the awesome monogramed coaster image below}! We kicked off this project by developing a Pinterest inspiration board and it all snowballed from there. Below is a little recap the process and how it all came together. Be sure to check them out!

New Brand Launch: Bliss Bridal Beauty

October 13, 2013 | Brand Launches, Print Design

It’s been a while since I’ve posted, but I promise it’s for good reason. I have so many awesome brands in the works right now I can barely stand it and Bliss Bridal Beauty is one of them. Marissa came to me in search of a soft, feminine brand that will appeal to her upscale bridal clientele. We started with a mix of blush pinks, mints and grays and added in the gold glitter for that little something extra. The new Bliss look is simple and elegant, with a subtle romantic flair. The secondary logo is perfect for use with stickers, stamps, and profile images for social media platforms. The new Bliss website is currently in the works and we will be sure to share when we launch. If you are a bride in the Southern California area, check out Bliss Bridal Beauty!

New Brand Launch: Laura James Studio

September 30, 2013 | Brand Launches, Print Design

Laura James is an amazing photographer out on the west coast specializing in children, families and food. I had the privilege of working with Laura on her recent rebranding project and we had a lot of fun bringing her colorful new brand to life. She LOVES flamingos with a subtle botanical flair and wanted to somehow incorporate that style into her new look. We established a bright color palette grounded by the crafts and creams she will be using in her packaging and client materials. She also needed a few logo variations that were USB printer friendly so the horizontal logo variations were developed to give her an alternative look and worked perfectly for her new watermark as well. A huge thank you to Laura for letting Salted Ink bring her new brand to life and and lending us the lovely photos below to display her new watermark.

Brand Launch: Melissa Biador Photography

September 10, 2013 | Brand Launches, Uncategorized

I had the awesome opportunity to work with the very talented Melissa Biador on her new look for Melissa Biador Photography. Her lovely work has been featured by Style Me Pretty, Borrowed & Bleu, Grey Likes Weddings, and The Wedding Chicks just to name a few. Melissa’s style is a perfect blend of modern and natural and she wanted to capture that essence with her new brand. I based her design off of a hand scripted “mb” and boxed it in with modern lines and a clean sans serif font. Please enjoy a few of Melissa’s shots below featuring her new watermark and be sure to check out her lovely full portfolio at www.mbiadorweddings.com. Business card design and other print material coming soon!

{all photo credit to the lovely Melissa Biador Photography}
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New Website Launch: Audrey Courchesne Photography

August 28, 2013 | Brand Launches, Website Design

And we are live! We are excited to finally officially show off Audrey’s new website that went live earlier this week. We designed the site to go along seamlessly with her new brand and her beautiful photos really completed the look. You can check out the live site here and also check out our previous post on Audrey’s branding process here.

New Brand Launch: Twenty-One Films

August 14, 2013 | Brand Launches, Print Design

Man, I wish I had met Phil McInnis and his team at Twenty-One Films before I had gotten married. Their handcrafted approach to videography is just truly amazing and we really wanted that feeling to translate into the development of their new brand. While weddings are their bread and butter, they also produce high end promotional/commercial videos as well so it was important that their new look appealed to both brides and businesses alike. We went with a vintage film/hand crafted design for the logo and a gender neutral color palette that complimented the kraft we plan on using in their print material. We will be working on their website in the upcoming months but please take a moment to check these guys out if you are in the Raleigh/Triangle area and need a fantastic videography company!